By Taryn
Back in the late 80s, early 90s, Maybelline had a line called Shine Free cosmetics, and my gosh, how I loved that brand. They had dozens of little lipsticks packaged in the cutest pink tubes with the best scent (well, it was that phony lipstick scent, but I still liked it back then). They also had eye shadow singles, powders, foundations and mascara, and the line had a very colorful ad campaign. One of my favorite ads is the one below:
That was 1988 for you – full of bright, tropical makeup looks and colorful packaging. I fondly remember slathering on their frosty pink lipsticks and neon blue mascara.
Anyone else out there remember Shine Free?
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I absolutely remember Shine Free…those ads, those teensy pink eyeshadow compacts…yes! I think there was a shadow called Teddy Bear Brown, and I had it. I also believe I had a powder compact. In a side note, this ad reminds me a lot of the Maybelline ads for Baby Lash mascara, and I loved that as well.
Yes, I was all over that Shine Free stuff back then! If I can recall, the foundation actually worked pretty well on my oily, teen-aged skin.
Oh, yes! The light colored Shine Free eyeshadows were some of the few makeup items I was allowed to wear when I was in junior high. I also had the pressed powder… in a color completely wrong for me, but oh well! For some reason I’m mentally linking them to writing on the bright blue 3 hole punched paper that I had around the same time. Must be the strength of the era’s color scheme!
I remember this line. I loved it and it did control the oilness. I do miss the loose powder.
I’m still missing the Shine Free foundation. Maybelline’s replacement for it is terrible.
eye shadows can really make a great looking face specially if it was done by a professional make up artist *`.